Free local delivery. Pure Enough To Eat.
Free local delivery. Pure Enough To Eat.
$45.00
The 100% Pure Maracuja Mascara defines and conditions lashes with passion fruit seed oil — the nourishing secret behind this uniquely clean formula. Bamboo charcoal delivers true black. No synthetic dyes.
No harsh chemicals. Pure enough to eat.
Out of stock
Lashes Conditioned by Passion Fruit Oil
The Maracuja Mascara from 100% Pure does two things at once — it defines your lashes and deeply conditions them with every coat. The hero ingredient is Passiflora Alata (Maracuja) Seed Oil, a passion fruit oil exceptionally rich in essential fatty acids and Vitamin E. It nourishes each lash from root to tip while bamboo charcoal delivers deep, true black without a single synthetic dye.
What Makes This Mascara Clean?
Most mascaras rely on synthetic black dyes and harsh film-forming polymers. This one is different. Active carbon from bamboo charcoal provides the pigment. Plant-based waxes — carnauba and candelilla — build hold and length. Pullulan from fermented cassava creates a flexible, non-flaking lash film.
The aloe vera leaf juice base keeps the formula lightweight and gentle on the lash line. Naturally derived preservatives from roses, Solandra flowers, and essential oils stabilise the formula without parabens.
How to Apply the Maracuja Mascara
Tip: For maximum conditioning benefit, use consistently for at least 4 weeks. Maracuja seed oil and Biotin work cumulatively — lashes become noticeably more flexible and resilient over time.
SIZE: 0.35 oz / 10g
| Benefits For Users | Who Is It For | Why It Works | Pro Tips |
|---|---|---|---|
| Passion fruit oil conditions lashes with every coat | Those with dry, brittle, or damaged lashes | Passiflora Alata (Maracuja) Seed Oil is high in linoleic acid — an essential fatty acid that restores flexibility and moisture to stressed lash fibres | 💡 Pro Tip: Use consistently for 4–6 weeks — the conditioning actives accumulate and lashes improve visibly in strength and flexibility |
| True deep black from bamboo charcoal — no synthetic dyes | Clean beauty lovers and those with chemical sensitivities | Active carbon from bamboo charcoal delivers the same depth as synthetic black dyes without any chemical colourants | 💡 Pro Tip: Wiggle the wand at the root before sweeping upward — deposits maximum pigment at the base for a fuller, more defined result |
| Biotin and Pro-Vitamin B5 strengthen lashes over time | Anyone experiencing lash thinning or breakage | Biotin supports keratin production; Pro-Vitamin B5 penetrates the lash shaft to add moisture and flexibility | 💡 Pro Tip: Apply a second coat before the first is fully dry for added volume without clumping |
| Naturally preserved formula — no synthetic preservatives | Fragrance-sensitive consumers, those avoiding parabens | Phenethyl Alcohol (roses), Dehydroacetic Acid (Solandra flowers), and Benzyl Alcohol (essential oils) replace synthetic preservative systems | 💡 Pro Tip: Store upright with the cap tightly closed — natural preservative systems benefit from good storage habits |
| Gentle enough for contact lens wearers and sensitive eyes | Contact lens wearers, those prone to eye irritation | Aloe vera base is anti-inflammatory and hydrating; no synthetic dyes, no parabens, no harsh film-formers | 💡 Pro Tip: Insert contact lenses before applying and allow 60 seconds for the first coat to set before blinking rapidly |
Maracuja Oil nourishes with essential fatty acids.
Seaweed conditions with essential nutrients.
Provitamin B5 moisturizes and strengthens.
Green Tea tones and protects with antioxidants.
Vitamin E restores and protects from free radical damage.
Complete List of Ingredient: Aloe Barbadensis Leaf Juice, Active Carbon (Bamboo Charcoal), Hydrogenated Jojoba Oil, Oryza Sativa (Rice) Starch, Stearic Acid (From Coconuts), Glyceryl Stearate (From Coconuts), Brassica Campestris Aleurites Fordi Oil Copolymer (From Rapeseed and Tung Plant Oil), Camellia Sinensis (Black Tea) Leaf, Pullulan (Polysaccharide From Fermented Cassava Plant), Euphorbia Cerifera (Candelilla) Wax, Pantothenic Acid (Pro-Vitamin B5), Biotin (Vitamin B7), Passiflora Alata (Maracuja) Seed Oil, Tocopherol (Vitamin E), Acacia Senegal Gum (From Acacia Tree), Xanthan Gum (Polysaccharide), Ricinus Communis (Castor) Seed Oil, Copernicia Cerifera (Carnauba) Wax, Glyceryl Caprylate (From Coconuts), Phenethyl Alcohol (Naturally Occurring in Roses), Dehydroacetic Acid (Naturally Occurring in Solandra Flowers), Benzyl Alcohol (Component of Essential Oils).
May Contain: CI 77499 (Black Iron Oxide — natural mineral black pigment, not a synthetic organic dye)
Ingredient Transparency Note: No Aqua (water) — base is Aloe Barbadensis Leaf Juice. Natural preservatives only: Phenethyl Alcohol (roses), Dehydroacetic Acid (Solandra flowers), Benzyl Alcohol (essential oils). Compared to Ultra Lengthening Mascara: replaces berry antioxidant complex with Maracuja Seed Oil and Black Tea, making this the more conditioning option.
A. Maracuja is the Portuguese name for passion fruit. Passiflora Alata (Maracuja) Seed Oil is extracted from passion fruit seeds and is exceptionally rich in linoleic acid — an essential fatty acid that restores flexibility, moisture, and gloss to dry and brittle lashes. Including it in a mascara formula means active lash conditioning with every coat.
A. No. The black colour comes from active carbon derived from bamboo charcoal. The formula may also contain CI 77499 (Black Iron Oxide) — a natural mineral pigment — for additional depth. Neither is a synthetic organic dye.
A. Yes. The aloe vera leaf juice base is naturally anti-inflammatory and hydrating. The formula contains no synthetic dyes, no parabens, and no harsh preservatives. Contact lens wearers should insert lenses before applying and allow 60 seconds for the first coat to set before blinking rapidly.
A. This formula uses three naturally derived preservative components: Phenethyl Alcohol (from roses), Dehydroacetic Acid (from Solandra flowers), and Benzyl Alcohol (a component of essential oils). These replace conventional synthetic preservative systems such as parabens and phenoxyethanol
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