Free local delivery. Pure Enough To Eat.
Free local delivery. Pure Enough To Eat.
$39.00
Define and nourish with the Creamy Long Last Lip Liner that is clean enough to eat.
No water. No petroleum waxes. No harsh chemicals. Just clean colour that lasts.
This Creamy Long Last Lip Liner does what most lip liners cannot. It defines, conditions and protects lips in a single precise stroke. No feathering. No drying. No harsh chemicals. Just long-lasting colour that actively cares for the lip skin beneath it.
100% Pure uses fruit, vegetable and botanical extracts to build rich, buildable lip colour. Beet Root, Dragonfruit and Bilberry deliver deep red and berry tones. Acai and Blueberry add blue-purple depth. Turmeric, Carrot and Matcha Green Tea provide warm and earthy dimension. Pomegranate and Strawberry brighten the spectrum with fresh fruit hues. Activated Charcoal and Cocoa Extract anchor deeper shades. Blue Spirulina and Chlorophyll complete the natural colour palette. Fourteen botanical sources. One precisely defined lip.
Candelilla Wax and Carnauba Wax are two of the hardest plant-derived waxes available. They give the liner its precise structure and long-lasting form. A Dilinoleic Acid Copolymer forms a flexible film on lips that stays put through eating, drinking and Singapore’s humidity.
Castor Seed Oil gives every stroke its signature creamy, gliding texture. Jojoba Seed Oil mimics the skin’s natural lipid profile, conditioning lips with every application. Sunflower Seed Oil delivers lightweight nourishment. Lips feel genuinely soft and supple, not tight or stripped.
Antioxidant Protection With Vitamins C and E
Tocopherol (Vitamin E) and Ascorbyl Palmitate (Vitamin C) are built directly into the formula. They protect lip skin from free radical damage caused by daily UV exposure. Lip skin is thin and vulnerable. These actives treat it with the care it deserves.
The 100% Pure Difference
No water. No petroleum-derived waxes. No synthetic fragrance. Every oil, wax and botanical extract is plant-derived and purposefully chosen. This is lip colour that works as hard on skin health as it does on colour payoff. Clean enough to eat with every reapplication.
What you draw on your lips is as clean as the lipstick you wear over it.
A lip liner is the last product most people upgrade when switching to clean beauty. It seems like a small step — just a pencil that draws a line. But it is applied directly to the lip’s edge every day. What is in it matters.
This Creamy Long Last Lip Liner is for those who have decided that every product in their routine — from foundation to the finishing liner.
It works on every skin tone. Every lip shape. Every lip look — from a barely-there natural edge to a full, filled-in matte lip. And it is the perfect complement to everything else in the 100% Pure lip range.
It is especially loved by:
Precise. Creamy. Nourishing. Completely clean.
SIZE: 0.04 oz / 1.14g
MADE IN USA
| Benefits For Users | Who Is It For | Why It Works | Pro Tips |
|---|---|---|---|
| đź’„ Precise, long-lasting lip definition | Makeup wearers wanting defined lips that stay put all day | Candelilla Wax, Carnauba Wax and a plant-derived Dilinoleic Copolymer film former hold the lip line through eating, drinking and Singapore’s humidity | đź’ˇ Pro Tip Apply before lipstick to lock the shape and prevent feathering. Trace just outside the natural lip line for a fuller appearance |
| 🍓 Rich colour from 14 fruit and botanical sources | Clean beauty lovers wanting pigment-rich colour without compromise | Beet Root, Dragonfruit, Acai, Bilberry, Blueberry, Spirulina, Turmeric, Carrot and more build a full, rich colour spectrum from botanical sources | 💡 Pro Tip Layer one light stroke for a sheer tinted look. Build additional strokes for full, opaque definition as needed |
| đź’§ Conditions and nourishes lip skin with every application | Dry, chapped or dehydrated lips needing care alongside colour | Castor Seed Oil, Jojoba and Sunflower Seed Oil condition the lip surface and restore suppleness with every stroke | đź’ˇ Pro Tip Apply to bare lips as a tinted conditioning balm for a low-maintenance, natural everyday look without additional products |
| 🍊 Protects lips with Vitamins C and E | Lip skin exposed to daily UV and environmental oxidative damage | Tocopherol and Ascorbyl Palmitate neutralise free radicals directly on thin and vulnerable lip skin | 💡 Pro Tip Apply after morning SPF has absorbed — the antioxidant actives add a complementary layer of daily environmental protection |
| 🌿 No petroleum waxes or harsh chemicals | Anyone transitioning from conventional to clean beauty makeup | Every wax, oil and extract is plant-derived — Candelilla and Carnauba replace paraffin and mineral oil used in conventional lip liners | 💡 Pro Tip Clean enough to eat — no need to worry about accidental ingestion during the day. Safe and clean for daily all-day wear |
Natural ingredients may vary in color and consistency
A. No — and this is one of the most important things to know about this formula. Carmine is a red dye derived from crushed cochineal insects and is one of the most common colourants in conventional lip liners and lipsticks. This creamy long last lip liner is coloured entirely through 100% Pure’s Fruit Pigmented® technology — 13 real fruit and botanical extracts that produce every shade without a single insect-derived or synthetic dye ingredient. It is completely vegan and carmine-free across all shades.
A. The creamy texture comes from the combination of Hydrogenated Jojoba Oil, Macadamia Seed Oil, and Rice Starch — three ingredients that work together to create a pencil that glides effortlessly without dragging, while still delivering precise, long-lasting definition. Two plant-derived waxes — Candelilla and Carnauba — provide the structural hold that keeps the liner in place throughout the day. The result is a pencil that feels luxurious to apply and genuinely stays put.
A. Bilberry (Vaccinium Myrtillus) is a small European wild berry exceptionally rich in anthocyanins — the same class of plant pigments responsible for the deep blue-purple tones in blueberries and blackberries. Bilberry anthocyanins are among the most concentrated and colour-stable natural pigment compounds available. In this lip liner, bilberry contributes deep berry-blue and purple tones that are particularly important for achieving rich, cool-toned shades without synthetic dyes. It is also one of the most potent antioxidant fruit extracts used in cosmetic formulation.
A. This liner is the precision layer that completes any 100% Pure lip look. A recommended full clean lip routine: start with the Cherry Lip Balm or Lysine Lip Balm as a nourishing base — allow to absorb briefly. Apply the Creamy Long Last Lip Liner to define and fill the lips. Layer your chosen Pomegranate Oil Lipstick or Cocoa Butter Matte Lipstick over the liner base. Finish with the Fruit Pigmented® Lip Glaze for a gloss dimension. Every layer is fruit-pigmented, plant-derived, and clean.
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