Free local delivery. Pure Enough To Eat.
Free local delivery. Pure Enough To Eat.
$44.00
Glossy, vibrant lips — coloured entirely by real fruit. The 100% Pure Fruit Pigmented Lip Glaze replaces every synthetic dye with strawberry, beet, pomegranate, dragonfruit and spirulina. The plant-based base conditions with Shea Butter, Avocado Oil and Castor Oil while you wear it. No parabens, no synthetic fragrance, no coal tar. Just clean, glossy colour your lips will love.
 Colour That Comes Straight from the Fruit Bowl
The 100% Pure Fruit Pigmented Lip Glaze delivers vivid, glossy colour using only real fruit and plant extracts. Strawberry, beet, pomegranate, dragonfruit, acai and blueberry replace every synthetic dye. This fruit pigmented lip glaze proves clean colour can be just as vibrant — and far better for your lips.
A Glossy Base That Nourishes as It Colours
Castor Seed Oil and Candelilla Wax form a silky, vegan base that glides without stickiness. Octyldodecanol from coconut and MCT Coconut Oil give the formula a smooth, second-skin feel. Every application conditions while it colours — no dryness, no compromise.
Deep Moisture with Every Application
Shea Butter, Avocado Oil and Apricot Kernel Oil deliver concentrated moisture to the lip surface. Cocoa Seed Butter seals that hydration in for all-day softness and plumpness. Your lips stay comfortable, smooth and visibly nourished between wears.
Antioxidant Fruits Working Beneath the Gloss
Acai, bilberry, blueberry, matcha green tea and pomegranate bring powerful antioxidants directly to the lips. Vitamin E (Tocopherol) protects against free radical damage and prevents dryness over time. These extracts are not decorative — they actively repair and protect while you wear your shade.
Zero Synthetic Dyes — Every Shade Earned Naturally
Beet Root creates reds. Blue Spirulina creates blues. Turmeric creates yellows. Chlorophyllin from plant chlorophyll creates greens. Even the optional pigments in this formula include CI 75810 — a plant-derived chlorophyllin — making every shade as clean as the base.
Clean Enough to Wear on Your Lips Every Day
No parabens, no synthetic fragrance, no petroleum derivatives. The entire formula is food-grade safe — built from ingredients pure enough to eat. Kaolin Clay smooths the lip surface for an even, glossy finish that holds colour longer without feathering.
How to Apply
Apply directly from the applicator to the centre of the lips and blend outward. Layer a second coat for deeper, richer colour payoff. Pair over a matching lip liner for a precise, long-lasting result.
SIZE: 0.088 oz / 2.5 g
MADE IN USA
| Benefits For Users | Who Is It For | Why It Works | Pro Tips |
|---|---|---|---|
| 🍓 Vibrant colour from real fruits and plants — no synthetic dyes | Anyone switching from conventional lip gloss to clean beauty | Strawberry, beet, pomegranate, dragonfruit, bilberry, blueberry and spirulina provide rich, natural colour without coal tar or synthetic colourants | 💡 Pro Tip: Pair with a matching 100% Pure Fruit Pigmented Lip Liner for a fuller, longer-lasting colour result. |
| 💋 Conditions and nourishes lips while you wear it | Dry, chapped or dehydrated lips | Castor Oil, Avocado Oil, Apricot Kernel Oil and Shea Butter deliver active moisture — the gloss feeds your lips instead of drying them out | 💡 Pro Tip: Apply a thin layer as a nourishing lip treatment before bed — the oils and butters work overnight without the gloss finish. |
| 🌿 Vegan formula — no beeswax | Vegan and cruelty-free beauty consumers | Candelilla Wax replaces beeswax completely. Every ingredient is plant-sourced or naturally derived — nothing from animals | ✨ Antioxidant-rich wear for long-term lip health |
| ✨ Antioxidant-rich wear for long-term lip health | Ingredient-conscious shoppers and Gen Z beauty buyers | Acai, bilberry, matcha green tea, pomegranate and Vitamin E provide antioxidant defence against daily free radical exposure — while you wear your colour | 💡 Pro Tip: Layer lightly over your favourite tinted lip balm for a custom shade build-up with even more nourishment underneath. |
| 🎨 Smooth, even colour application without feathering | All lip types, including thinner or uneven lips | It creates a smooth, even base that holds the gloss and prevents colour from bleeding at the edges | 💡 Pro Tip: Blot lightly with tissue after the first coat, then apply a second layer for richer pigment payoff that lasts longer. |
| 🌸 No synthetic fragrance — naturally scented only | Fragrance-sensitive skin and lips | All scent comes from Natural Flavour — a food-safe, naturally derived ingredient. Zero synthetic fragrance is added anywhere in the formula | 💡 Pro Tip: Store away from direct heat and sunlight. The natural fruit extracts are heat-sensitive and last longer in a cool, dry environment or skincare fridge. |
Rose Petal soothes and moisturizes.
Lavender Essential Oil fights acne and reduces scars.
Mango nourishes and firms skin with fatty acids
Raspberry protects from UVA and UVB rays.
Plum fights free radicals and fine lines.
A: Every shade is coloured using real fruit and plant extracts — including strawberry, beet, pomegranate, dragonfruit, bilberry, blueberry, blue spirulina, turmeric, carrot and plant chlorophyll. There are no synthetic dyes, coal tar colourants, or petroleum-based pigments in the formula.
A: Yes. The formula contains a multi-oil nourishing system: Avocado Oil (rich in oleic acid for deep penetration), Apricot Kernel Oil (lightweight, fast-absorbing emollient), Shea Butter (long-chain fatty acids for sustained moisture), and Cocoa Seed Butter (lipid barrier nourishment). Unlike petroleum-based glosses that create surface occlusion without genuine moisture delivery, this formula actively conditions the lip barrier throughout wear.
A: It is designed to be worn alone as a complete lip product — and for many customers, a single swipe of the Lip Glaze is their entire lip routine. It provides both the colour and the conditioning in one step. No lip liner, no base coat, no gloss is required unless you want a more defined or shinier finish. It is particularly beloved as a minimal-effort, maximum-benefit product for those who want their lips to look polished without spending more than ten seconds on the application.
A. Yes. Natural Flavour is used — a food-safe, naturally derived scent and taste. There is no synthetic fragrance added to the formula.
A. The optional pigments listed (CI 77891, CI 15850, CI 45410, CI 19140, CI 75810) include CI 75810, which is plant-derived chlorophyllin. Some CI codes are standard cosmetic colourants used for specific shade formulations. 100% Pure discloses all pigments transparently for full consumer confidence.
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