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Luminous Primer

$69.00

Glow up — the clean way. 100% Pure Luminous Primer is the silicone-free skin prep that blurs pores, boosts radiance, and nourishes with real botanicals. A true luminous primer clean beauty essential: Vitamin C, Niacinamide, and natural mica work together for a lit-from-within finish. Wear it alone or layer it under makeup.

  • Light-reflecting glow — natural mica for a lit-from-within finish
  • 🌿 Skin-nourishing formula — Vitamin C, B3, and Aloe Vera
  • Silicone-free & toxin-free — clean beauty base, no synthetic fillers

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Description

100% Pure Luminous Primer

The 100% Pure Luminous Primer transforms your skin before a single drop of foundation. Light reflective pigments blur pores, soften imperfections, and deliver an instant, healthy glow. Silicone-free. Antioxidant-rich. Pure skin illumination — nothing more, nothing less.


Instant Glow Before Foundation Even Goes On

Light reflective Mica and Silica work together to diffuse uneven texture and enlarged pores instantly. Skin looks brighter, smoother, and more awake the moment this primer is applied. It is the luminous base your foundation has always needed.


Silicone-Free and Proud of It

Most primers coat skin with silicone — a synthetic film that does nothing for long-term skin health. This luminous primer is 100% silicone-free. Every single ingredient either nourishes, protects, or actively improves your skin while creating the perfect canvas for makeup.


Anti-Aging Antioxidants in Every Drop

Red Wine Resveratrol is one of nature’s most powerful anti-aging antioxidants. It shields skin from environmental free radical damage and visibly fights the early signs of aging. Organic Green Tea adds a second layer of antioxidant protection throughout the entire day.


Deep Hydration for a Dewy All-Day Finish

Organic Aloe Juice hydrates and calms the skin barrier before makeup goes on. Avocado Butter softens and conditions, keeping skin comfortable and supple all day. Jojoba Oil mirrors skin’s natural sebum for a balanced, never-greasy moisture layer.


The Perfect Base for Every Skin Tone and Foundation

This primer works under all 100% Pure foundation formulas — luminous, matte, and tinted. Allow 90 seconds to set after application for best makeup adhesion and extended wear. On no-makeup days, wear it alone for a natural, glass-skin glow.

How to Apply for Maximum Glow

Step 1: Apply your regular moisturiser and allow to absorb fully.
Step 2: Dispense a pea-sized amount of the Luminous Primer onto fingertips.
Step 3: Gently press and blend across face — focusing on T-zone and pores.
Step 4: Allow 60 seconds to set before applying foundation or wearing alone.

Pro tip: Mix a drop of the Luminous Primer with your clean foundation for an all-over dewy glow finish.

SIZE: 1 fl oz / 30 ml

MADE IN USA

Benefits For UsersWho Is It ForWhy It WorksPro Tips
✨ Mica mineral luminosity for a lit-from-within glowThose wanting a natural radiant, glowing base — ideal for Singapore’s glass-skin and dewy-skin aestheticNaturally occurring Mica reflects light from multiple angles for authentic skin-like luminosity without plastic shimmer or synthetic glitter💡 Pro Tip Wear alone on low-makeup days for a no-foundation glow — Mica provides enough luminosity to use without foundation on top
🔮 Silica for pore-blurring and soft-focus finishThose with visible pores, uneven texture or fine lines wanting a smooth, flawless canvasMineral Silica microspheres diffuse light to blur pores, fine lines and uneven texture — creating an optically smoothed skin surface💡 Pro Tip Apply after moisturiser and SPF, then allow to set for 60 seconds. This maximises the pore-blurring effect before foundation application
🍇 Resveratrol antioxidant protection during every wearSkin exposed to Singapore’s daily UV and urban pollution wanting protection beneath makeupResveratrol from Grape neutralises UV-induced free radicals throughout every hour of wear — turning a cosmetic step into an active treatment step💡 Pro Tip Layer under SPF 30 or higher every morning. Resveratrol and SPF together provide a powerful combined environmental defence layer
💧 Nourishing oils for a skin-first primer baseDry, dull or tight skin wanting a primer that nourishes rather than depletesAvocado Oil, Green Tea Seed Oil, Olive Squalane and Organic Shea Butter actively condition and feed the skin barrier beneath every layer of makeup💡 Pro Tip Use as a standalone nourishing face treatment at night — the oil base delivers genuine skin benefits even without makeup on top
🌿 Silicone-free formula that lets skin breatheThose breaking out from silicone-based conventional primers or wanting pore-friendly coveragePlant-derived C9-12 Alkane replaces dimethicone and cyclopentasiloxane with the same slip and smoothness without pore-clogging or residue accumulationPro Tip If switching from a silicone-based primer, allow 2 to 4 weeks for skin to adjust as any previous silicone buildup clears
vitamin e

Vitamin E (Tocopherol)

Vitamin E restores and protects from free radical damage.

Avocado

Avocado

Avocado softens and moisturizes.

aloe

Aloe

Aloe heals and recovers.

white tea

Green Tea

Green Tea tones and protects with antioxidants.

resveratrol

Resveratrol

Resveratrol is a potent antioxidant that protects against signs of aging.

COMPLETE LIST OF INGREDIENTS: Caprylic/Capric Triglycerides (Medium Chain Triglycerides from Coconut Oil) Coco-Caprylate/Caprate (From Coconut), Triheptanoin (From Plant-Based Oils), Isoamyl Laurate (From Beets), Persea Gratissima (Avocado) Oil, Glycerin (From Vegetables), Silica (Mineral), Mica (Shimmery Mineral), Polyglyceryl-2 Isostearate/Dimer Dilinoleate Copolymer (From Botanical Oils), C9-12 Alkane (From Plant Sugars), Hydrolyzed Jojoba Esters (From Jojoba Oil), Organic Butyrospermum Parkii (Organic Shea) Butter , Dilinoleic Acid/Butanediol Copolymer (From Botanical Oils), Castor Oil/IPDI Copolymer (From Castor Seed Oil), Magnesium Stearate (Mineral and Plant Derived), Resveratrol (From Grapes), Squalane (Olive Fruit), Organic Aloe Barbadensis Leaf Juice (From Organic Aloe Vera), Tocopherol (Plant Derived Vitamin E), Camellia Sinensis (Green Tea) Seed Oil, Jojoba Esters (From Jojoba Oil)

Natural ingredients may vary in color and consistency

Q1: What is Primer and what does it do? +

A. This Primer is a silicone-free, clean beauty face primer designed to blur pores, hydrate skin, and boost natural radiance. It uses certified organic Aloe Vera, Jojoba Oil, Rice Starch, Silica, and a powerful antioxidant blend of Vitamins C and E, Green Tea, and Resveratrol — creating a smooth, glowing base for makeup or a flawless standalone finish.

Q2: Is this primer silicone-free? +

Yes. It contains absolutely no dimethicone or synthetic silicone derivatives. Instead, it uses plant-derived squalane and natural mica to achieve a smooth, blurring effect — without clogging pores or compromising skin health.

Q4: Will this primer work for oily skin? +

A. Yes. The lightweight, oil-free base absorbs quickly without adding shine. Niacinamide helps regulate excess oil production over time, and the formula is non-comedogenic — meaning it won’t block pores or trigger breakouts.

Q6: What's the difference between a clean primer and a regular primer? +

A. Conventional primers typically rely on dimethicone (a synthetic silicone) for their smoothing effect. Clean primers like 100% Pure Primer achieve the same result using natural alternatives — plant-based squalane, aloe vera, and light-diffusing mica — without the associated pore-clogging risks or synthetic chemical load.

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